Pure News

The Precinct - @ Shellharbour Club

Pure Projects are pleased to announce the opening of "The Precinct" at the Shellharbour Club.  The project involved the transformation of an auditorium space into a vibrant food and entertainment precinct.  This exciting project provide a new offering at the Club with new food outlets, bar, kids play and extensive specialist AV and lighting.   Pure Projects are proud to have been involved with providing end to end project management services to bring this project to life.

DFS Galleria - The Rocks, Sydney - Stage 1 Opening

Pure Projects are pleased to announce the completion of the first stage of works at DFS Galleria in Sydney, which includes over 30 luxury brand fitouts such as Louis Vuitton, Cartier, Tiffany & Co, Fendi, Dior and Gucci to name a few.


DFS is a luxury travel retailer who are located in 18 major global airports and 14 downtown galleria stores. The Sydney project involves the complete renovation of the existing store along with the relocation and installation of new escalators and major services upgrades in a sensitive operational environment.

Johnny Fong's Open at Mounties Mt Pritchard

Pure Projects are proud to have recently completed the new Johnny Fong’s Asian Restaurant for Mounties Group at Mt Pritchard. 


The new 315 seat Yum Chai Restaurant is part of the new master plan incorporating food & beverage and entertainment projects as part of the overall upgrade of the Club.  The restaurant incorporates a display kitchen, private dining rooms and bar area.


Pure Projects provided end to end project management services from design inception, tendering and construction supervision as part of our ongoing role with Mounties Group.

Outdoor Terrace and Kids Play Area at Mounties Mt Pritchard

Pure Projects are proud to have recently completed the refurbishment of the Outdoor Terrace along with the new Kids Play Area and Totem for Mounties Group at Mt Pritchard. 


Pure Projects provided project management services to Mounties for the these projects from preliminary briefings, design development through to construction.


The refurbishment of the existing Outdoor Terrace along with the new Kids Play and Totem are part of the overall master plan that Pure Projects are delivering.

CityOn Zhengzhou Shopping Center Opening

Pure Projects are pleased to announce the opening of the CityOn ZZ Shopping Centre in Zhengzhou, China.   This was Pure Projects first project with Taubman with the retail management and delivery provided by Pure Projects being a key to the opening success of the centre with 92% of the tenancies trading on opening day.


The CityON ZZ Shopping Centre has 180 tenancies over 6 floors with a mix of high end fashion outlets, speciality outlets, F&B outlets, kiosks and cinemas.


Pure Projects provided retail management services for the project with a hands on approach to ensuring that as many tenancies as possible were trading on opening day, key to the streamlining of the project delivery was the use of the Pure Projects developed Retail Delivery Application which allows live and instantaneous tracking and reporting on projects.

Fabric : 399 Little Lonsdale Street, Melbourne - Australia $90m

Pure Projects have been engaged by Well Smart Group to act as the Project Superintendent for the new $90m hotel at 399 Little Lonsdale Street, Melbourne which consists of 440 rooms over 34 levels. The hotel will consist of the 3 Star brand Ibis on the lower floors and the 4 Star brand Novotel on the upper floors.  The project architect responsible for the design is K2LD Architects and is being built by Crema Constructions.

Craigieburn Junction Large Format Retail Centre, Craigieburn Australia

Pure Projects have been engaged by Oreana Group to Project Manage the new $45m Craigieburn Large Format Retail Centre.  The Centre will consist of a fuel pad site, a convenience food pad site, 15,000 sq.m of Large Format Retail, 3,000 sq.m of office and 1,200 sq.m of retail.

Village Belle Hotel Redevelopment, St Kilda - Australia

Pure Projects have been engaged to Project Manage the refurbishment of the iconic Village Belle Hotel in St Kilda.  The project as designed by Techne Architects involves the demolition of the Dalton Bar and constructing a basement carpark, new modern beer garden, refurbishment of the original heritage listed hotel including a nightclub fitout upstairs and all the back of house facilities required to operate a pub.  Also on the site will be 12 boutique apartments.

Pure Projects Secure Master Planning Role with Townsville Council

Pure Projects are pleased to have been appointed to assist Townsville Council in the development of the Master Plan for the transformation of Townsville.  Pure Projects along with our Chairman Don Morris are featured in the Bulletin as a part of the announcement by the Mayor Jenny Hill.

The Shellharbour Club - New Carpark Expansion

Pure Projects are pleased to have recently completed the expansion of the on grade carpark at the Shellharbour Club - with the addition of over 200 additional parking spots, the new carpark provides Club patrons with easier access and greater capacity to cater for the future expansion plans.

This project was completed in stages within a live operational environment.

Pure Projects Featured in the March 2016 Issue of Monocle Magazine

Wenty Leagues Club Announces New Master Plan

Following months of careful planning Wenty Leagues have unveiled the new Master Plan for the expansion and redevelopment the Club. 


Pure Projects have been assisting Wenty Leagues Club by providing Project Management Services and leading the design team for the overall master plan.  The development consist of new modern facilities including:


  • new multi deck carpark and entrance

  • new central lobby and porte cochere

  • expaned dining offering with four new bars and six new restaurants

  • new outdoor pavilions including alfresco dining

  • state of the art function and meeting spaces

  • new undercover synthetic bowling green

  • replacement of aged main plant and equipment.


Careful planning of the works and staging has been undertaken to keep the Club operational throughout the refurbishment and minimise any disruptions to the ongoing patronage and operations of the Club.


Pure Projects are specialist in live environment projects and this understanding has resulted in the redevelopment being designed at an early stage to suit the required staging of the project that enables the ongoing operations of the venue.

Aeon Binh Tan Mall – Ho Chi Minh City, Vietnam

With the growth of Retail Developments in Vietnam, Pure Projects are at the forefront of providing best in class Project Management and Tenancy Coordination to this exciting and growing retail market.


We are pleased to announce the recent completion of the Aeon Binh Tan Mall in Ho Chi Minh City, with a mall area of 114,000 sqm accommodating 150 retail outlets.  The retail offering is a combination of majors, specialty stores, entertainment venues, restaurants and cinema outlets.


This is the third Retail Mall that Pure Projects have delivered for AEON and supports our Pure Projects philosophy of committed and open collaboration with our clients to ensure well planned and successful mall opens.



“With well earned respect, I confidently recommend the team of Pure Projects Vietnam and Mr Lang Nguyen for their future projects.” Sakami Ko, General Manager of AEON Leasing Department



Key to the success of the project was Pure Projects Cloud Based Project Management System that enables us to integrated our client, retailers and consultants in the full construction and delivery process. This system allows our us to deliver projects with total transparency in an effective and efficient way. Our system also helped us to build a trusting and a reliable relationship with daily update of construction process and future plans.  Pure Projects are committed to incorporating technology to streamline the delivery and the reporting and delivery of projects.


Pure Projects are specialists in the delivery of retail projects across Asia and Australia and they are fully committed to delivering outstanding project outcomes with projects delivered on time.

Works Commence on The Imperial Hotel – Clifton NSW, Australia

Works have started on the restoration of the iconic Imperial Hotel located on Lawrence Hargrave Drive adjacent to the scenic Seacliff Drive south of Sydney. 


Pure Projects are working on behalf of The Shellharbour Workers Club for the restoration of this historic building located in a stunning location on the cliff top overlooking the water.


The transformation of the building which is extremely run down involves the renovation and reinstatement of the building to its former glory and on completion will form an integral part of the tourism offering in the region.

Mounties New Foyer and Porte Cochere

The new Foyer and Porte Cochere at Mounties District Community Club at Mt Pritchard is open to the public.  Pure Projects are pleased to have provided Project Management services for the delivery of this new state of the art Lobby. 


The new lobby incorporates new modern check-in kiosks, large format digital displays, promotional areas, member services areas and allows seamless entry and access between the Main Club and the healthy living sections of the venue. 


Close coordination and staging of the project was required to keep the Club operational and accessible throughout the duration to the construction works so that any impact on patron movements were minimised.  This project is the first stage of a new major redevelopment and additions master plan earmarked for the Club.